News & Journal

The City of Fayetteville, NC is a historic area located in the sandhills region of southeastern North Carolina and is the 6th largest city in the state of North Carolina.Because of Fayetteville’s steadily growing population, new home communities and businesses are popping up left and right. Our client Caviness and Cates, a local long-standing builder in Fayetteville since

The secret to successful paid social media advertising campaigns is understanding the dos and don’ts for Facebook targeting in 2020.

Wilmington Design Company has ranked 12th statewide in Business North Carolina’s 2020 list of Best Employers, making it our third consecutive year given this honor.

Video content is king, and it doesn’t have to be overwhelming or high budget for a small business to enjoy its perks. Embrace your creativity with these 11 easy ways to create video marketing.

In this article, I’m going to reveal my 3 buckets of Search Engine Optimization and how you can use it to bring you new customers, daily.

One of the common problems we see with websites has to do with lead forms. Whether you’re prompting visitors to contact you, sign up for a service, or get a quote, web forms are one of the most important ways to capture leads from your visitors.

With all that is going on, we wanted to share some light-hearted, yet totally applicable content! Our team offers up personal work from home tips, humorous remote work chronicles, and insights on how the digital marketing landscape will be impa

These simple animations can make your next email or social media post shine – and best of all, they will take 10 minutes or less, and don’t require any special design tools.

One new way successful HVAC companies are growing is by using Google Local Service Ads. Here, you’ll learn how to sign up and start bringing in new clients today.

Wondering how to get more reviews for your business on Google, Facebook, and other listings? You don't need to pay for them – and you shouldn’t, if you want to keep your profile live. Read about the in’s and out’s of getting online reviews.

If done properly, the COVID-19 outbreak can be an opportunity for homebuilders instead of a roadblock. Learn what tips we have for marketing your business during the coronavirus quarantine.

A/B testing is the best way to increase conversions, test assumptions, gain audience behavior insight, and make data-driven decisions that move the needle for your business.

At the end of the day, you want your marketing dollars to turn into business growth. This is where the rubber meets the road. The challenge is determining how to measure

By capitalizing on the power of messenger marketing, you will have an incredibly useful new tool to help spearhead customer service improvements, boost engagement and drive sales.

Dwell time, the amount of time a user spends on your page before going back to the search results to find something else is an important user experience metric.

Listening to your raw sales data will not only strengthen your decision-making, but it will also give you the evidence you need to back up your arguments.

Is my phone listening to me!? How else could I have been targeted by this ad? Coincidence? Probably not. You likely have a similar story to share–centered around the belief that your phone is, in fact, eavesdropping.