News & Journal

Our Common Sense Approach to Web Design

Hunter Rimmer

Over the years we've had the pleasure of building hundreds of websites that blend art and technology, giving us the opportunity to refine and simplify our web design process. Since we are often asked by clients what it takes to create a beautiful website...
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The Rise of Conversational Marketing | The Next Wave in Sales and Marketing

Hunter Rimmer

  We've undoubtedly seen a fundamental shift in our overall marketing efforts. Savvy business owners are primarily focused on activities that attract website visitors and while this strategy is extremely important, the next wave in sales and marketing challenges businesses to think beyond this benchmark...
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What's the ROI of a T-Shirt?

Hunter Rimmer

As we move into August here along the coast, warm summer weather remains in full swing reminding us that flip-flops and t-shirts are the only bearable outfits to sport this time of year. In an attempt to beat the heat and solidify our assumptions that...
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The 80/20 Rule for Smart Business Growth

Hunter Rimmer

Things are changing so fast these days and most of us could agree that technological improvements and the ever-changing demands of consumers within the past decade have made a drastic impact in the way we conduct business today. In order to capitalize on these...
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Satisfying Our Need for Immediacy | Google My Business

Hunter Rimmer

It comes as no surprise that as a society we all want answers, products, information, and services without skipping a beat. We sigh in frustration when retailers don’t offer same-day delivery, give up when web pages lag, and growl with impatience when misinformation is...
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A Growing Digital Marketing Team!

Leah DeMasters

Meet Hunter! After studying at Appalachian State University in the Blue Ridge Mountains, Hunter went on to work as a Logistics and Program Coordinator for a diving and sailing company, spending three months working and traveling by sailboat in the Leeward Islands. Upon returning home to...
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USP - Give Me A Reason To Do Business With You

Leah DeMasters

To effectively sell your product or service you need to be able to define what it is that you do. This may seem like a no-brainer but all too often in our business we have meetings with potential clients and they have a hard...
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Using the "Science of Persuasion" for Your Business

Leah DeMasters

Everyone wants to become a master of persuasion. There are seemingly endless books and online forums devoted to the topic. About sixty years ago, psychologists began to study the art of persuasion, and launch their own studies to figure out what exactly makes people...
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Wilmington Design 3X Winner In National Web Design Awards Competition

Leah DeMasters

Wilmington Design Co. is a three-time winner of the 2017-2018 American Web Design Awards competition for their online creative work for local and regional clients. This is the sixth consecutive year Wilmington Design has been recognized by Graphic Design USA, but it’s the first...
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The Rise of "No-Click Search Results"

Leah DeMasters

Google processes more than 1.2 trillion Google searches every year. This means people around the world perform more than 40,000 unique searches every second and more than 3.5 billion searches per day. The way people are performing these searches, however, has drastically changed in the last...
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