News & Journal

The Great Hamburger Debate

Hunter Rimmer

At WDC, there are some things we know without a doubt—quality web design, proven digital marketing, creative branding…. and where to find the best food in town, especially burgers! Our internal deliberation about who serves up the best burgers in Wilmington sparked a slightly...
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Doodle For Your Noodle

Leah DeMasters

Doodling is thinking in disguise! From a young age, I always seemed to find myself drawing or sketching on whatever paper was laying around the house. At the time, doodling was just a fun pass time but as I grew older and saw the same...
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How Heat Maps Inform Data-Driven Marketing Decisions

Hunter Rimmer

Curious what actions users are taking or rather not taking on your website? Questioning what content they're stopping to read and what are they scrolling right on past? All these uncertainties and more can be answered with heat maps--a useful and easily understood...
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What Do Dolphins Eat? Lessons in How Children Conduct Google Searches

Hunter Rimmer

In light of Google’s 20th birthday, I happened to stumbled upon a bit of interesting research that provides insight into how children search the web for information. As a group of digital strategists, it goes without saying that we’re invested in understanding how all...
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Our Common Sense Approach to Web Design

Hunter Rimmer

Over the years we've had the pleasure of building hundreds of websites that blend art and technology, giving us the opportunity to refine and simplify our web design process. Since we are often asked by clients what it takes to create a beautiful website...
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The Rise of Conversational Marketing | The Next Wave in Sales and Marketing

Hunter Rimmer

  We've undoubtedly seen a fundamental shift in our overall marketing efforts. Savvy business owners are primarily focused on activities that attract website visitors and while this strategy is extremely important, the next wave in sales and marketing challenges businesses to think beyond this benchmark...
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What's the ROI of a T-Shirt?

Hunter Rimmer

As we move into August here along the coast, warm summer weather remains in full swing reminding us that flip-flops and t-shirts are the only bearable outfits to sport this time of year. In an attempt to beat the heat and solidify our assumptions that...
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The 80/20 Rule for Smart Business Growth

Hunter Rimmer

Things are changing so fast these days and most of us could agree that technological improvements and the ever-changing demands of consumers within the past decade have made a drastic impact in the way we conduct business today. In order to capitalize on these...
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Satisfying Our Need for Immediacy | Google My Business

Hunter Rimmer

It comes as no surprise that as a society we all want answers, products, information, and services without skipping a beat. We sigh in frustration when retailers don’t offer same-day delivery, give up when web pages lag, and growl with impatience when misinformation is...
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A Growing Digital Marketing Team!

Leah DeMasters

Meet Hunter! After studying at Appalachian State University in the Blue Ridge Mountains, Hunter went on to work as a Logistics and Program Coordinator for a diving and sailing company, spending three months working and traveling by sailboat in the Leeward Islands. Upon returning home to...
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