Carolina Pick N Pull

Carolina Pick N Pull is a self-service auto parts yard that has been serving customers in Southeastern North Carolins for over a decade. When the company decided to update and modernize its logo, they came to our team for help.

  • Branding


Our goal was to create a logo reflecting the company's new multi-location presence and its commitment to providing quality auto parts at affordable prices. We also wanted to create a logo that would be both modern and easy to brand on everything from apparel and signage.

The new logo features a modern, geometric design reminiscence of the patches worn on uniforms from the auto industry. We expanded the existing brand colors and selected a font combination for the company's name and tagline are easy to read and understand. The logo is versatile and can be used effectively on a variety of marketing materials and digital applications.

The new logo accurately reflects Carolina Pick N Pull's growth and commitment to providing customers with a positive experience.

“These look fantastic, thank you!
Far exceeded my expectations.”
– Marc