Careers

Paid Media Specialist

Description

Are you a total geek about running Facebook and Instagram ads? Do you love collaborating on creative, lead-generating campaigns with other marketing team members?

If so, then we’d love for you to apply for our Paid Media Specialist position!

The Paid Media Specialist is responsible for the day-to-day management of paid digital marketing campaigns which can include paid search, display, and social advertising strategies across both B2B and B2C businesses. We are looking for an all-star advertising professional who loves to innovate and help our clients.

In this role, you’d work with our team to create and most importantly, optimize paid media channels to support our marketing clients in their growth goals. Your day-to-day would consist of working both independently and collaboratively to launch new campaigns, monitor and improve upon existing campaigns, and optimize daily.

Responsibilities

  • Manage a portfolio of 25+ advertising accounts
  • Optimize advertising content, creative, and settings
  • Report learnings to the account manager and client
  • Work collaboratively with the digital marketing team to improve upon campaigns
  • Share the latest trends and changes to digital advertising with the rest of the team

Requirements

  • 2-5 years of previous experience managing paid ads in Facebook Ads Manager and Google Ads
  • Experience managing $50,000+ of ad budget across multiple channels
  • Examine correlations between prospecting activities, revenue, and budget
  • Pro at Google Analytics and Data Studio
  • Fluent in conversion metrics, ad types, and optimization strategies

Agency experience highly preferred!

Qualities We Like

  • A personality that fits with our team; we are interested in someone who is intelligent, works hard, values teammates, and makes our team better.
  • Someone who understands our core services as a digital agency and has a marketing mindset to help our clients create movement for their business.
  • A personality that is self-motivated; you’ll be asked to work through multiple priorities. We expect you to be able to put together a plan and execute it.
  • Someone who seeks out information and is teachable. The nature of our business lends itself to frequent changes in and progressions of technology. We’re looking for someone who loves to learn.

We don’t expect you to match every criterion, but you should have solid, professional sales experience and a firm technical background. You should also be self-driven to dive deeper into the technologies and solutions that you’ll be selling while also making recommendations for how we can be more awesome.

Benefits

Wilmington Design Company is a small but mighty agency of creative but practical people. Oh, and did we mention it’s just 10 minutes to the beach?

Our benefits include:

  • Generous Paid Time Off (Vacation, Sick & Public Holidays)
  • Training & Development
  • Work From Home option
  • Retirement Plan (401k, IRA)

Compensation commensurate with experience.

About WDC

Wilmington Design Company is a well-established, growing, full-service digital marketing agency located in beautiful Wilmington, North Carolina. We are a talented, tight-knit, flexible, and hard-working group of people focused on a common purpose – to provide high-quality branding, marketing, and web development solutions to our clients. We offer a range of creative services including graphic design, branding, custom web design & development, digital and social marketing services. We work with a variety of clients from industries such as medical, banking, e-commerce, retail, real estate, home building, restaurant, financial, home furnishings, government, legal, and more.


It’s all about the people
We have a team of very talented designers and developers who absolutely love what they do! Each person on our team brings a variety of talents, passions, and experiences to the table. Our team has over 100 years of combined experience, creating individual design solutions that promote brands, products, and services. We cultivate meaningful connections with our customers and believe that honest business and innovative design go hand-in-hand.