Tag Archives: Twitter

Learn from Team Coco

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Any business can learn how to boost consumer awareness just by following the example set by the Conan O’Brien “franchise.” Since leaving NBC last year, Conan and his Team Coco brand have dominated the web, fueled by his diehard fans as well as his inundation in social media. Using a variety of social media tools during his hiatus from late-night … Continue reading →

Twitter vs. E-mail: Which one gets more leads?

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Before you get sucked into the Social Marketing vortex (which is where every company seems to be heading), consider the following facts: Although Twitter had 18.2 million unique visitors in May 2009, 5% of Twitter users account for 75% of all activity, and 85.3% of all Twitter users post less than one update per day. (Sources: blog.nielsen.com; www.sysomos.com) 90% of … Continue reading →