Attract female buyers with Pinterest

Attract Customers with Pinterest

It has been shown that women trust recommendations from the image-centric social site, Pinterest, more than any other social platform. Why? Because women trust other women’s recommendations. Here are some other latest statistics you should know about Pinterest: Since the start of this year, daily users on Pinterest have increased by more than 145%. Of the approximately 12 million users, … Continue reading

Best iPhone Apps for Realtors

blog_iphone_apps

MagicPlan – Create instant floor plans just by taking pictures MagicPlan measures your rooms and draws your floor plan just by taking pictures. You can then get your floor plan in PDF, JPG and DXF format or publish an Interactive Floor Plan on the web. With MagicPlan, everyone can create a floor plan in a few minutes only. Once you … Continue reading

Are virtual tours really worth it?

virtual_tours-sm

A good virtual tour — from a buyer’s perspective — is not merely a slideshow of static photographs played along to music. Website users expect a virtual tour to have a voice talking about specific features, along with true video that spans the interior and exterior of that home. The point of a virtual tour is to let homebuyers get … Continue reading

10 Secrets for Web Design Success

10_secrets-lg

The cat’s out of the bag! Smashing Magazine has compiled a list of 10 clever, little tricks for better website usability. These little known design touches are based on statistical evidence that web designers rely on to create successful websites. Now you can know our secrets, too! From eye-tracking research and other usability studies, we’re able to gather findings to … Continue reading

Do Good Realty

Do Good Real Estate Logo

Since March of 2010, Do Good Real Estate has been donating 20% commission from every home sold, to charities and non-profit organizations around southeastern North Carolina. To better promote their business and mission, Wilmington Design Company rebuilt the company’s website with a new look and better way to manage content. The homepage was styled to include an updatable rotating header, … Continue reading

What do you really think about Zillow and Trulia?

listing_website_logos-lg

Third-party listing syndicators, like Zillow and Trulia first appeared on the web just as the housing market hit its peak, and Realtors around the nation have been both happy and wary about sharing their listings with these national sites as a way to help sales. Today, there seems to be a growing backlash from Realtors who say that the service … Continue reading

Magnum P.I. calculates the true value of a home

tom_selleck-lg

Coldwell Banker has just launched a series of new ad spots, featuring a strangely familiar voice-over. The ads are a bit nauseatingly cute with an excess of happy lifestyle footage, narrated by none other than…Tom Selleck. You may think he’s an odd choice for a real estate commercial, but in fact, Selleck’s father had served as a Coldwell Banker executive … Continue reading