Hard work pays off and we’d like to share a client success. The results featured below are a combination of Wilmington Design Company’s tools, designers and programmers, paired with the follow through and execution of the client. Auction Orange came to us with no data on how visitors were reaching or interacting within the online space. We worked to design … Continue reading
It has been shown that women trust recommendations from the image-centric social site, Pinterest, more than any other social platform. Why? Because women trust other women’s recommendations. Here are some other latest statistics you should know about Pinterest: Since the start of this year, daily users on Pinterest have increased by more than 145%. Of the approximately 12 million users, … Continue reading
Wilmington Design Company welcomes Kelly Pollock as their new Internet Marketing Director. Kelly and her family have relocated to the Wilmington area from Delaware. She brings along over a decade of experience as an online marketing professional. “We are really excited to have Kelly on our team. Her years of industry experience and unique goal oriented approach will strengthen the … Continue reading
Have you been noticing online ads a lot more lately? If so, it’s possible that you’ve been the target of a retargeting campaign. Retargeting (a.k.a. remarketing) is a way for online businesses to simply remind potential customers where they’ve been. The goal is not just for brand reinforcement but also for browsers to ultimately become buyers. For example, I was … Continue reading
Late last month, you may have heard the news that Google Places is being replaced by Google+ Local. Don’t worry if you didn’t know. If your business has already been managing your Google Place page, it was automatically converted to a Google+ Local page. A Google+ Local page features a new layout that puts more emphasis on photos and reviews … Continue reading
TheNextWeb.com recently posted an interesting article by Dan Taylor, which focuses on how often business websites are updating their content. It concludes that many small business websites are missing out, because they aren’t taking the time to create fresh, relevant content. Why is this important? For one thing, those websites that update their content at least 5 times a month … Continue reading
Pinterest is quickly becoming a contender in the “referral sites game.” In fact, according to a recent study by Sareaholic, it has accounted for 3.6% of referral traffic in January, edging out YouTube, LinkedIn and Google Plus and nearly tying Twitter at 3.61%. That’s not all… In one month’s time, Pinterest grew from 2.5% of referral traffic in December to … Continue reading
There are plenty of bad, “homemade” online videos from Real Estate companies and agents. Many of them have been created internally, using inferior production equipment and ill-conceived concepts. The videos often appear unprofessional and overall self-righteous in nature. The whole point of creating an entertaining-type of video is to have it go “viral.” But above all, it must promote the … Continue reading
Google made an interesting announcement on their Webmaster Central Blog back in the middle of October. The importance of this announcement has seemingly flown under the SEM radar. The announcement in summary: If a user is logged in to their Google account, their default connection will now be secure (which is good news for the user) but it presents an … Continue reading
User engagement on the world’s largest social site continues to grow, and it’s all thanks to the ol’ ‘Like’ button. A whitepaper report from Efficient Frontier?shows that Facebook’s user engagement has increased by a remarkable 31% this past year, which outgrows the 24% increase in impressions per post. Because engagement of posts seems to be overreaching the number of impressions, … Continue reading
