It’s logical to assume that the more we know about the human mind and behavior, the better we are at design and marketing. A great article by Gregory Ciotti of Inspired Magazine gives us 5 examples of psychology studies that we can use toward the decisions we make in our website designs. “5 Psychology Studies for Smarter Web Design” … Continue reading
There was a fascinating educational show on the National Geographic channel some time ago, called “Brain Games,” that had some pretty interesting facts about how our brains work. Having a deeper understanding of the human mind should be every marketer’s objective, since it could aid in the development of better ideas. In the video below, people were tested to see … Continue reading
I’ve watched an intriguing video on TED.com that talked about a simple way some companies are increasing their profits. In short, they’ve found that offering their customers fewer choices can lead to more purchases than offering many choices. Sheena Iyengar (the inaugural S.T. Lee Professor of Business in the Management Division at Columbia Business School) who gave the talk, says … Continue reading
Pinterest is quickly becoming a contender in the “referral sites game.” In fact, according to a recent study by Sareaholic, it has accounted for 3.6% of referral traffic in January, edging out YouTube, LinkedIn and Google Plus and nearly tying Twitter at 3.61%. That’s not all… In one month’s time, Pinterest grew from 2.5% of referral traffic in December to … Continue reading
Infographics are visual presentations that employ a combination of maps, Read More Continue reading
How Changing a Button Increased a Site’s Annual Revenues by $300 Million Interesting article posted by User Interface engineering.com It’s hard to imagine a form that could be simpler: two fields, two buttons, and one link. Yet, it turns out this form was preventing customers from purchasing products from a major e-commerce site, to the tune of $300,000,000 a year. … Continue reading
Realtor.com has released new data on real estate market trends happening around the country. The report has found that inventory on the national level has declined by 21% compared to last November. In addition, the median age of inventory went down 3.4% compared to a year ago.? Median list prices are up by 4% nationally on a year-to-year comparison. How … Continue reading
Mobile technology is constantly changing, which is why marketers need to stay informed about the latest statistics. Not only are more people surfing the web on mobile devices, but they’re also getting more comfortable with purchasing items with their cell phones and tablets. In addition, a February 2011 report shows that older Americans are catching up to younger generations in … Continue reading
Wilmington Design Company is excited to welcome Chuck Emory to our creative family. Chuck joined our team in September as a Web Designer and Programmer. He is working closely with our web developers and creative designers to build diverse, multi-functional web-based projects. Chuck has over 15 years of experience in the web design and development field. He is skilled in … Continue reading
The tech industry (and society, for that matter) has lost a true innovator with the passing of Steve Jobs earlier this month. But he wasn’t just an innovator to the computer, music, communication, and animated film industry. He also had a hand in changing the face of advertising, starting with the hit 1984 Super Bowl commercial. Here are some interesting … Continue reading
