Traditionally optimization is thought of as incorporating tactics into a site in order to increase visits. While increasing visits is important, thinking about measurement is often not considered in the initial planning stages. Optimizing a site for conversions from the beginning can ensure the proper people reach you online and take specific actions on your site. A website design must … Continue reading
Hard work pays off and we’d like to share a client success. The results featured below are a combination of Wilmington Design Company’s tools, designers and programmers, paired with the follow through and execution of the client. Auction Orange came to us with no data on how visitors were reaching or interacting within the online space. We worked to design … Continue reading
In almost every culture the color red means “Welcome”. We welcome you to visit the new standalone web site designed for Red Door Homes based out of Fayetteville, North Carolina. Red Door Homes experienced success with a tactic tested using pay per click advertising. We proposed targeting an audience searching for modular or mobile homes online and educating them on … Continue reading
Things just got personal at Mayfaire Towncenter with the introduction of “My Mayfaire”. An interactive tool that stores personalized preferences and sends shoppers custom email notifications with information about favorite shops and restaurants in one place. Conceptualized after reviewing website analytics and discovering visitors were downloading coupons from each stores unique webpage, the creative team approached the shopping center marketing … Continue reading
The City of Clinton NC and the Sampson Arts Council announced the winner of their 2013 Alive After Five T-shirt/Poster Contest this month. The Alive-After-Five Committee was looking for unique, original artwork that captures the “magic and feel” of the summer concert series experience. The individual designs were entered by graphic artist from across the region. Our own graphic designer, … Continue reading
How often have you seen a design or piece of artwork that you really liked, but just didn’t know why? There could’ve been a number of reasons why you were drawn to it: its use of color, contrast, you woke up on the right side of the bed, etc. What also plays a major role in judging good design is … Continue reading
Oftentimes, we designers must walk a fine line between giving our clients what they want and giving them what they need for their target market. For example, can you guess the single, most commonly used phrase that makes most designers cringe when they hear it from clients? If you answered, “Jazz it up,” you’re wrong (that’s the second most irritating … Continue reading
The website for Coldwell Banker Advantage’s Real Estate Owned Property branch (CBA-REO) has launched! The client was so pleased with the result of their Team Fayetteville website that they once again enlisted the services of Wilmington Design Company to create a new website focusing on the sale of bank-owned, auctioned, foreclosed, and short sale properties. Because the site encompasses many … Continue reading
Wilmington Design Company just launched a brand new website for Tidewater Aquatics. After completing their logo and initial branding, Tidewater Aquatics wanted to continue developing their brand by refreshing their website. Our design team worked closely with the client to create both sleeker organization and a layout that was cohesive with the company’s other branding materials. In addition to a … Continue reading
Wilmington Design Company is excited to announce the launch of a new website for Cape Fear Academy (CFA). The school has been a cornerstone in Wilmington’s educational community since its opening in 1967. Today the school is still recognized for its academic excellence and outstanding college preparatory program. “Considerable time and thought went into the design and overall functionality of … Continue reading
