WDC Does Christmas

Share the Joy Gift Tags

Do YOU have a team of Elves helping you prep for this Christmas season? We didn’t think so… That’s why we’ve been hard at work coming up with ways to help you take off the Holiday edge. Aside from the obvious Xmas shenanigans, (dreaming of sugar-plums, walking in a winter wonderland and rockin’ around the Christmas tree) we’ve been spending … Continue reading

Official 2014 Pantone Color

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The 2014 Color of the Year is….  Radiant Orchid.  Here’s our designer Amy Miller’s take on the selection, “Who doesn’t love a color named Radiant Orchid? I am glad to see the official color of 2014 shifting to a nice warm hue versus the cool emerald from last year. Although I don’t plan on buying drapes crafted from this swatch, … Continue reading

Client Featured in Builder Magazine

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Westan Homes approached us with a fantastic concept to offer typical “upgrades” as standard features in every home built.  Having named the venture “Bright Ideas” internally, Wilmington Design Company was tasked with bringing the concept to life visually and capturing the attention of an engaged audience. Working together with the client, the design and internet marketing team put in place … Continue reading

Google’s Growing Importance of Mobile Optimization

Responsive Web Design

Google Webmaster Central composed a blog post earlier this month that reinforces the importance of having a website that is not only mobile friendly, but optimized to give visitors similar experience to desktop browsing. Featured in this post were mobile recommendations and common configuration mistakes. Google also published a statement that clearly spells out that sites not in compliance will … Continue reading

Law Firm Redesigns Site and Increase Conversions by 88%

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Traditionally, optimization is thought of as incorporating tactics into a site in order to increase visits. While increasing visits is important, thinking about measurement is often not considered in the initial planning stages. Optimizing a site for conversions from the beginning can ensure the proper people reach you online and take specific actions on your site. A website design must … Continue reading

Toot Your Horn Auction Orange

Wilmington Design Email Template

Hard work pays off and we’d like to share a client success. The results featured below are a combination of Wilmington Design Company’s tools, designers and programmers, paired with the follow through and execution of the client. Auction Orange came to us with no data on how visitors were reaching or interacting within the online space. We worked to design … Continue reading

Welcome to the New Red Door

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In almost every culture the color red means “Welcome”. We welcome you to visit the new standalone web site designed for Red Door Homes based out of Fayetteville, North Carolina. Red Door Homes experienced success with a tactic tested using pay per click advertising. We proposed targeting an audience searching for modular or mobile homes online and educating them on … Continue reading

Whose Mayfaire? My Mayfaire

My Mayfaire

Things just got personal at Mayfaire Towncenter with the introduction of “My Mayfaire”. An interactive tool that stores personalized preferences and sends shoppers custom email notifications with information about favorite shops and restaurants in one place. Conceptualized after reviewing website analytics and discovering visitors were downloading coupons from each stores unique webpage, the creative team approached the shopping center marketing … Continue reading

WDC designer wins T-shirt/poster design contest

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The City of Clinton NC and the Sampson Arts Council announced the winner of their 2013 Alive After Five T-shirt/Poster Contest this month. The Alive-After-Five Committee was looking for unique, original artwork that captures the “magic and feel” of the summer concert series experience. The individual designs were entered by graphic artist from across the region. Our own graphic designer, … Continue reading