“You scratch my back, I’ll scratch yours.” This familiar phrase should be in the hearts and minds of every business who’s trying to marketing their business through mobile technology. To do it successfully requires an understanding of mutual trade of value. In order for...
Mobile sites preferr...
If you’ve been contemplating whether or not to move forward with developing a mobile version of your website, consider this: more than 60% of 25-34 year-olds now own a smartphone and/or tablet device for browsing and staying connected to the web. And according to a new survey from Zmags,...
New Mobile Stats for...
Mobile technology is constantly changing, which is why marketers need to stay informed about the latest statistics. Not only are more people surfing the web on mobile devices, but they’re also getting more comfortable with purchasing items with their cell phones and tablets. In addition,...
5 Awesome e-Commerce User Experience Features
Getting a customer to return to your retail website and make a purchase is sort of a science. It’s all about evoking a positive user experience (UX). What UX really boils down to is the virtual experience of great customer service and product/store display & design. We’ve seen a wealth of new and innovative e-commerce tools and features over the years, and the folks at UX Booth have put together a list of some awesome ones when it comes to exceptional user experiences. Product Videos Our attention spans are rapidly dwindling, which is why online videos are so important these days. Videos can bring a product to life better...
10 Handy Daily Apps
We’ve compiled a list of 3 apps that help your business run smoothly and 7 apps that help your everyday life run effortlessly. Most of these apps are little to no cost. Check them out! 3 APPS FOR BUSINESS: TED Get inspired by great talks from some of the smartest people you’ve...
Mobile Marketing
At this point, no business is immune to the effects of mobile marketing. If your business can be found on Google, it can be found on any Internet-capable mobile device. Even small businesses must understand their rightful place in marketing for mobility. Just knowing the following statistics...
5 steps to mobile ma...
In just a few short years, the mobile device and smartphone market has boomed, following the introduction of Apple’s iPhone and Google’s Android operating system. Compound this with society’s need for immediate gratification, and you’ve set the stage for reaching and...